Summary: The SEO / GEO Specialist role focuses on enhancing organic search performance for a large international eCommerce storefront. The position requires hands-on involvement in technical SEO, on-page optimization, and the application of AI-driven search techniques. The specialist will collaborate with various teams to improve product visibility and drive high-quality traffic. This is a fully onsite position based in Peterborough with a 12-month contract and potential for extension.
Key Responsibilities:
- Owning the SEO roadmap for an international eCommerce website
- Running technical SEO audits and leading fixes (indexing, crawlability, canonicals, site structure, mobile and speed)
- Optimising product and category pages (titles, meta data, headings, internal links, schema)
- Using GA4 and Google Search Console to identify opportunities and measure impact
- Working with Product and Development teams to feed SEO requirements into the backlog
- Partnering with Marketing on content and link-building initiatives
- Producing clear monthly SEO performance reports and recommendations
- Supporting Generative Engine Optimisation (GEO) by structuring content for AI-driven search results (Google AI Overviews, conversational search, Q&A formats)
Key Skills:
- 3-5 years' experience in SEO, ideally within eCommerce or large websites
- Strong understanding of technical SEO and on-page optimisation
- Confident using GA4 and Google Search Console to drive decisions
- Experience with structured data/schema, internal linking and index management
- Comfortable working cross-functionally with product, marketing and developers
- A hands-on, proactive approach with clear communication skills
- Nice to have: Experience with BrightEdge or similar SEO tools
- Exposure to Generative/AI search optimisation
- Google Ads or GAIQ certification
Salary (Rate): £35.91 per hour
City: Peterborough
Country: United Kingdom
Working Arrangements: on-site
IR35 Status: undetermined
Seniority Level: undetermined
Industry: IT